How MoatDigital Boosted Board Games & Cards Kenya’s Online Sales with Targeted Digital Marketing
Project Overview:
Board Games and Cards Kenya needed to grow online sales and brand visibility. MoatDigital delivered a new website, paid social campaigns, and SEO, resulting in higher traffic, engagement, and measurable sales growth.
Category
✅ Digital Marketing & SEO
✅ Web Development
✅ Graphic Design
✅ UX/UI Design
client
Board Games and Cards Kenya
Timeframe
Website
Positioning:
MoatDigital is a digital marketing leader specializing in web development, SEO, paid social media, graphic design, and B2C campaign management for high-growth brands.
The Challenge:
Board Games and Cards Kenya wanted to increase online sales and reach more customers in a competitive, fast-growing market.
Solution & Strategy
How Moat Digital Delivered Value
User-Friendly Website
MoatDigital designed and developed a visually appealing, easy-to-navigate website that effectively showcased board game products. The thoughtful design helped boost user engagement and increased conversion rates significantly.
Social Media Campaigns
We launched paid social media campaigns precisely targeting board game enthusiasts and families. Leveraging advanced audience segmentation ensured the right message reached the right people, maximizing ad relevance and engagement.
SEO for Organic Traffic
We implemented SEO strategies, including keyword research, on-page optimization & strategic content marketing. This multifaceted approach successfully drove increased organic traffic to the website.
Data-Driven Campaign Management
Continuous management and analysis of digital campaigns allowed MoatDigital to refine strategies in real time. This data-driven approach optimized advertising spend and maximized return on investment.
Project Requirement:
- SEO Optimization
- Audience Segmentation
- User-Centric Website Design
- Mobile-Responsive & Accessible Interface
- Graphic Design
- Social Media Integration
- Content Strategy and Marketing
- Scalable and Maintainable Platform
Key Achievements:
- 30% boost in online sales within three months.
- 45% increase in website traffic from organic and paid channels.
- 55% growth in social media engagement and brand awareness.
- Improved search engine rankings for key board games and card games terms.
Testimonial:
